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The colors on my print doesn’t match my file

If your printed artwork looks different from what you see on your screen, you’re not alone. This is a common experience in printing due to differences between digital displays and physical prints.

Why does this happen?

Here are the main reasons:

  • Screens vs. print

    Screens use RGB light to display colors, while printers use CMYK ink. Some bright, neon, or highly saturated colors can appear differently in print.

  • Color profiles

    If your file was designed in Adobe RGB, CMYK, or another profile, it may convert differently when printed. We recommend sRGB for best results.

  • Monitor settings

    Your screen may be set to high brightness or vivid mode, making colors appear more intense than they will on paper.

  • Paper and material differences

    Matte, gloss, and canvas materials all reflect light differently, which can slightly change the color appearance.

How to minimise color differences

  • Design and export your files using the sRGB color profile
  • Avoid very bright neon or digital-only colors
  • Use a calibrated monitor if color accuracy is critical
  • Order a sample print before launching products to ensure the printed colors meet your expectations

What is considered normal?

Slight variations between what you see on a digital screen and the final printed product are normal in all print production. However, if you believe there is a severe color issue or print defect, please contact us with:

  • A clear photo showing the print
  • Details about your original file and design process

We will review the case and advise on the next steps.

Final note

Understanding how colors translate from digital to print will help you create products that align with your brand and satisfy your customers.